By JESSICA SATHERLEY
Choosing the right shade of fake tan can be a tough decision, but it has been revealed that Pippa Middleton is influencing British women to opt for a ‘Royal Mocha’ tone this summer.
Miss Middleton's glow has been named the most desirable skin tone by a new study which discovered the most and least desirable celebrity tans of 2011.
And as Pippa’s complexion came out on top, Kerry Katona’s ‘Karrot’ look left her at the bottom of the heap of the celebrity tan-tone chart.
Live chart: The models became part of the world's first tan-tone window display boasting celebrity branded skin shades at The Really Buff Boutique in London's Soho
Cheryl Cole’s ‘Cappuccino’ tan was the second most popular hue, followed by Amy Childs’ ‘Essex Copper’, Christine Bleakley’s ‘Burnished Bronze’ and Katie Price’s ‘Pricey Pecan’.
And yesterday six bikini-clad women were modelling the celebrity branded skin shades at a pop-up beauty salon in London’s Soho area.
Ready for summer: The bikini-clad models show off their fake tans for summer by holding beach balls with their celebrity branded shades
A team of experts, led by tanning guru James Harknett, studied over 100 female celebrities over a three-month period to identify the total of six distinct shades favoured by the rich and famous.
More than 2,000 British ladies then took part in the poll to vote on whose tan came out on top.
Pippa’s gorgeous glow dubbed ‘The Royal Mocha’ nabbed a whopping 60 per cent of the votes, closely followed by Cheryl Cole, who achieved 26 per cent of votes.